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Have you ever heard the word "inventoritis?" The first time I heard it from one of my friends, I can't help but think of etymology. I love knowing the origins of words. When I was younger, I used to have a pocketbook of etymology. According to Online Etymology Dictionary, "Etymologies are not definitions; they're explanations of what our words meant and how they sounded 600 or 2,000 years ago." My memory is still fresh remembering "ingress" (c.1420, from L. ingressus "entrance," from pp. stem of ingredi "to step into, enter) vs. "digress" and "vicarious" (adj 1: experienced at secondhand; "read about mountain climbing and felt vicarious excitement"). Therefore, when this friend of mine asked me about the word "inventoritis", what automatically my brain told me was the etymology of "itis" which is noun suffix denoting diseases characterized by inflammation, Mod.L., from Gk. -itis, fem. of adj. suffix -ites "pertaining to." Fem. because it was used with fem. noun nosos "disease," e.g. Gk. arthritis (nosos) "(disease) of the joints." Who would have ever thought then that the word "Inventoritis" will be in the field of marketing?!? A well known product marketing company here in Vancouver took the plunge and unfold the mystery of this word "Inventoritis"and created some working processes around it.
If you go to a search engine, wikipedia (what's the etymology of this please?) Have these: http://en.wikipedia.org/wiki/The_Money_Vanishes http://www.squidoo.com/terribleproducts Just typing the last website, where does this squidoo word come from?!? Oh well, aren't you amazed because it's not only how technology is fast evolving but the arena of language has changed a whole lot with the way people communicate. As an immigrant, I was surprised that some of my English words aren't the way it's being used in my new country. I used to be so adept at words I thought are applicable here. Someone heard me say "A penny for your thought" and told me I was watching old movies! I didn't even know what movie he's referring to. Anyway, as Canadians would say, "Do you understand that, eh?" Lastly, just in case you didn't have the time to look at the links, here's what Inventoritis means: A concept pioneered by Peter P. Roosen and Tatsuya Nakagawa, and relates to any of a group of disorders usually characterized by withdrawal from reality, illogical patterns of thinking, paranoia, delusions and hallucinations accompanied in many cases by a portfolio containing granted patent applications and other forms of intellectual property including trade secrets. Inventoritis is associated with depressed or non-existent product sales and defects in product marketing programs and is caused by excessive reliance on the assumed idea that one's product or idea is an excellent one. Lourdes Elardo is an Infopreneur and a Professional Real Estate Investor. You may contact her via website presence at http://www.speakingwithlourdes.com and/or http://www.speakingwithlourdes.blogspot.com
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